In a sports industry flooded with visual content — from matchday photos and behind-the-scenes footage to training ground clips and fan-generated media — managing and monetising digital assets has become both a challenge and an opportunity. That’s where ScorePlay comes in.
Founded with the mission to help sports organisations take control of their ever-growing media libraries, ScorePlay is a next-generation digital asset management platform powered by artificial intelligence. Their solution is tailor-made for the unique demands of sports clubs, federations, and media teams who need to organise, tag, distribute, and monetise content at scale.
We’re not just a storage platform — we’re building the infrastructure that helps clubs unlock the full potential of their media.
From AI-driven facial and jersey recognition to seamless game-to-photo mapping, ScorePlay is transforming media workflows for top-tier clubs around the globe. Their client list includes household names such as AS Monaco, the Brazilian National Team, Real Sociedad, Saint-Étienne, and Benfica, illustrating the trust placed in their technology by elite organisations.
Their innovative edge lies in automation — what once required hours of manual tagging and sorting is now handled effortlessly by AI. But as with any smart solution, powerful data is essential to power intelligent systems. That’s when the need for a reliable sports data provider became clear — and Sportmonks entered the picture.
To make their AI smart enough to recognise players in photos — whether via facial recognition (player mugshots) or jersey recognition (player names) — ScorePlay needed comprehensive and accurate player data.
At the start, gathering this information was far from efficient.
For each club we worked with, we had to manually input every player’s name and profile picture. It was extremely time-consuming and slowed us down.
Additionally, in order to link images to specific matches automatically, they needed access to each club’s up-to-date schedules.
Expanding globally also posed a new layer of complexity: they required a solution that could handle data across different leagues, competitions, and regions.
It was clear that to continue scaling, ScorePlay needed:
📌 An API that delivered reliable and up-to-date player information.
📌 Access to team schedules to automate photo-to-game associations.
📌 A solution that was easy to implement and adaptable to international demands.
In their search for a data provider, ScorePlay turned to trusted industry recommendations — and Sportmonks quickly rose to the top.
We chose Sportmonks because of the accuracy of their API, its ease of use, and their outstanding customer service.
Unlike traditional data providers with complex setup processes, getting started with Sportmonks was refreshingly simple.
No lengthy onboarding sessions. No steep learning curve. Just plug-and-play.
Starting with Sportmonks was incredibly easy and intuitive. Within no time, we were able to automate huge parts of our data workflow.
By integrating Sportmonks’ Football API, ScorePlay instantly gained access to:
✅ Player names and profile pictures — critical for AI-driven player recognition.
✅ Club schedules — vital for connecting media assets to the right events.
More than just data – a platform built for flexibility, scale and simplicity
Choosing the right data provider can make or break a digital product — especially one driven by AI and automation. For ScorePlay, Sportmonks was more than a vendor; it became a growth enabler.
Here’s why:
Check our documentation
The impact of integrating Sportmonks’ data was immediate and significant.
What previously took hours of manual work can now be done automatically and at scale.
The result? Massive time savings that ScorePlay can reinvest in developing new features and enhancing the user experience.
With Sportmonks’ API providing accurate and timely player and schedule data, ScorePlay’s AI models perform better, and their product is more dependable — crucial for clients working in the fast-paced sports media landscape.
By choosing Sportmonks, ScorePlay has not only solved its immediate data challenges but also positioned itself for future growth.
The collaboration enabled faster product development, greater efficiency, and better service for their prestigious roster of clients.
We couldn’t be happier with Sportmonks. Outstanding API, fair pricing, excellent customer service. Highly recommended for anyone needing sports data!
Looking to follow in ScorePlay’s footsteps and enhance your sports tech product with fast, reliable, and developer-friendly data?
Discover what Sportmonks can do for you
Whether you’re building an AI-powered tool like ScorePlay, running a media platform, or launching your next football app — Sportmonks provides the accurate, reliable and developer-friendly data you need to succeed.
Join hundreds of innovators who trust Sportmonks for:
✅ Real-time football data
✅ Global league coverage
✅ Seamless API integration
✅ Transparent pricing
✅ Outstanding personal support
